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The Riley Cooper Situation: Yet Another Exercise in the Exploitation of Racism for Profit

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Last week, steroids were the worst thing to ever happen in the history of the sports world.  Trust me, there was absolutely no hyperbole spewing from the mouths of the sports media gasbags when they were saying this. Never mind there were sandwiching the steroid conversation with talk about a guy who may have killed at least one person. Let’s be honest, it is common knowledge in the sports media world that steroids are definitely worse than murder. The disproportionate amount of coverage given to these topics bears that out.

That was until Philadelphia Eagles’ wide receiver Riley Cooper got caught on video saying the word “nigger.” In one fell swoop, racism became the worst thing ever in the history of the sports world.  It was worse than killing somebody, It was worse than the systematic use of illegal drugs. That’s right, a single word became the worst thing in the history of the sports world, and I have  a one-word answer for that.

Bullshit.

Forget about the ridiculousness inherent in a bunch of reporters blowing a story completely out of proportion; they do that anyway, so it all evens out. Forget about the idea that the systematic use of performance-enhancing drugs has become as issue that threatens to mess up the integrity of just about every sport out there (Has anybody been caught juicing in curling yet?) Forget about the idea that anybody is supposed to believe that the utterance of a single word is worse than that shooting somebody in the back of the head.  I’m not even going to get into the utter hypocrisy that if a white guys says “nigger,” he’s instantly somewhere between Adolf Hitler and the guy who changed the formula for Coca-Cola, and a black guy can say it with impunity (such as me exactly 24 words ago). Hell, Stephen A. Smith probably has “nigger” printed on his business card.

If you watch the video in that link, what becomes clear is the overwhelming arrogance of Smith. He “didn’t say what you think he did because he speaks to fast for you.” In other words, because you don’t understand him, you are stupid, and therefore you do not deserve an apology.  Imagine for a moment if you will, what would have been the reaction if  Riley Cooper had taken this same approach? His head would likely be on a stake outside the Eagles’ training camp right now, while Smith is still getting paid to say stupid, racist shit.

It’s no accident that Smith references the fact “this is not the first time I’ve had to defend myself” in this area. Let’s be honest, controversy draws ratings, and there are few things more controversial than racism in politically-correct America. That’s exactly why ESPN and the rest of the sports media pander to it. Once again, I will make reference to the whole Rush Limbaugh debacle of ten years ago; without getting into detail the fact remains that what was true then is still true now.  ESPN, and the media as a whole for that matter, maintain  an empire by catering to the lowest-common denominator, and one of the easiest ways to do that is to play to the racial double standard that exists in this country over the use of the word “nigger.”

Sorry, but I don't have a bell to hide words you don'want to hear.

Sorry, but I don’t have a bell to hide words you don’want to hear.

There is no credible doubting that a double standard exists, and it’s existence is on many levels a far larger problem that racism itself, because it allows exceptions for behavior which is pernicious to a civilized society. If you doubt that, consider this.  If something is so filled with hate and destruction that the mere utterance of a word illicit calls for immediate crucifixion, then how can there possibly be a qualification of that? The logic behind that thinking is so fucked up it is beyond comprehension. “Hey you Jews, don’t worry about these ovens…these ovens weren’t built by Germans, so they are OK.”  That’s absolutely insanity.

You can see this mentality everywhere in America.  The soccer mom who will harangue you about protecting the environment as she’s loading her 4-mile-per-gallon SUV with 100 plastic water bottles and 40 individual serving microwave meals that contain more cardboard and plastic than they do food.  The union employee who cries about jobs being outsourced while he calls in sick for the third time this month to go fishing. Or the black guy who cries about racism, yet uses it to his own advantage.

That last example is what is important here. As a black man, I’m far more pissed off by the crap Stephen A, Smith pulls than anything uttered by some dumb-ass football player.  Notice I didn’t say I’m offended, because I’m not.  I’m not the typical American ego-centric pansy who takes stupidity personally. Rather, it angers me because Smith is an educated man who makes a career out of using his words, a career based on the ability to communicate clearly and concisely, and when he gets caught crossing the line, he blames the audience. The man is a consummate asshole, and there are people who actually think his brand of journalism is anything more than electronic syphillis.

Speaking of ass-wipes who are out to insult my intelligence, let’s get to the bullshit comments from Philadelphia Eagles head coach Chip Kelly’s about “stick and stones can break my bones, but words will never hurt me isn’t true anymore.”  Who does this visor-wearing hemmorhoid think he is fooling? Examining why Kelly is full of shit also explains my take on this entire ridiculous situation, which just so happens to be every media outlet that is piling on this story doesn’t really give a fuck about black people, they are merely out to exploit racism for profit.

When you cut through all the media-created smoke, you can see the points that exemplify this.

1) Don’t even try to tell me anybody really gives a fuck who Riley Cooper is.

Seriously, you didn’t even know who this guy was five days ago, and now all of a sudden every words out of this dumbasses’ mouth is going to change American society as we know it? Spare me.  I’m an Eagles’ fan and I barely knew who this guy was.  If Roger Goodell came out and said something like “I don’t like niggers and I want to run everyone of them out of the NFL,” then you’ve got a story worth the amount of coverage this story has been given. In other words,  Riley Cooper was as much of a role model as that dude from Hangin’ with Mr. Cooper (if you even remember that awful show).  In other words, if the Cooper video had been left to its own devices on the web, this story would never have seen the light of day.  After all, it lived on the web for close to a month before ESPN blew it into a 24-hour-a-day story.

Not to mention, it was amazing to watch the world ignore the utter hypocrisy in the comments that surfaced when Cooper was being referred to with terms like “ignorant cracker.”  Let’s be honest, comments like that are every bit as divisive and stereotypical as the “N-Bomb,” moreover stereotypes are an important component of racism, even if some stereotypes are hilarous.

2) Do you really expect me to believe football players are hurt by a word?

Here’s the part where Chip Kelly is full of shit that the fertilizer content in his words could end world hunger as we know it.. Think about this for a moment.  You have a league full of 250-pound guys with bodies forged of steel who put those bodies into a human blender 16 times a year and I’m supposed to believe the utterance of a word can hurt them. Blow me.  These guys play in a league which is almost to the point of digesting itself over trying to pretend it cares about player safety, and yet Kommissar Goodell ran a hundred miles away from this.

Not only that, do you really think in a league notorious for trash-talking that some really offensive stuff isn’t handed out on the field more often than those little packets of M&M’s on Halloween? You think somebody doesn’t get called a terrible name on a daily basis in practice and in the locker room? Puh-leeeze. I would bet you a big amount of money that the people at NFL Films capture all kinds of terrible shit when they put microphones on players.

3) Michael Vick is now the arbiter of moral judgement? What?!

This would have easily been the most ridiculous moment in this whole story if it weren’t for the stupid assholes at the NFL Network whom I will get to in a bit.  You had to know this story was going to turn into a sideshow when the absolutely first Eagle they stuck in front of a camera to get the team’s reaction was Michael Vick. Let that one sink in for a minute. Here’s a guy systematically bred and trained dogs for the sole purpose of letting them rip the shit out of each other, and that qualified him to be the one to speak to the moral outrage in this matter. If you don’t think that is massively fucked-up, and you don’t think this is a HUGE indicator of how incredibly mis-directed this whole story has become, then you are likely one of the people who simply feel the need to keep racism alive for matters of personal power, deflection of responsibility, or pure profit.  You don’t need to be in the media to be one of those people either. The targeted use of racism has been a weapon in the war to eradicate personal responsibility for decades now.

4) This is yet another example as racism as a cottage industry.

Go back and consider the previously mentioned example of Stephen A. Smith, then consider point number one? Why does Smith get to drop the N-Bomb on live TV, while Cooper gets flayed in media with a month-old video where he was obviously drunk?  I’ve said it before, so now let’s all say it together….ESPN, and the media as a whole for that matter, pander to the lowest-common denominator, and one of the easiest ways to do that is to play to the racial double standard over the use of the word “nigger.”

ESPN has a long history of pandering to racial issues.  The same Sal Paolantonio who is now camped out in front the Eagles’ training is the same guy the World Wide Bottom Feeder sent to sandbag a 75-year old dimwitted Marge Schott into saying essentially that “Hitler made the trains run on time.” It is important to note that Paolantonio’s question which got Schott to say the remarks which got her in trouble has been omitted from the transcript.  The original question was along the lines of “But Hitler did some good things, right?”  The reason why Sal Pal went after her is important to note; she fell into the scope of the Race Police when she referred to outfielder Dave Parker as her “million dollar nigger.”

There’s always the Rush Limbaugh debacle, in which they fired a guy they hired to say controversial things for saying a controversial (albeit true) thing about black quarterbacks. But the best example for this case is the time ESPN gave former MLB slugger Gary Sheffield  a platform to decry the declining as being a result of racism while completely ignoring the rise in the numbers of Latino and Asian players.

This not only indicates ESPN’s incessant pandering, but it also serves as a tip to what the “good” people in Bristol consider “racism.” Clearly to them, racism is only something to which blacks can be a victim. Think about it. If the Sheffield incident existed in a world of true racial equality, the story would have been about the positive growth for the Latinos and Asians, not the grumblings of some bitter old black guy who saw fit to piss on the legacy of Jackie Robinson to espouse his own racially-charged beliefs.

If you don’t want to buy that, what if Cooper’s outburst had been directed at a Mexican, and the slur uttered directed at him? Would ESPN be running story on a 24-hour loop? I don’t know the answer to that, but I do know that had we replaced the word “nigger” in this story with the word “spic,” ESPN certainly wouldn’t be able to trot a never-ending supply of Latino players and/or the Mexican version of Stephen A. Smith and Michael Wilbon to pile on even more divisive commentary.

Boil it all down to racial gravy, and what you get is money. ESPN makes money exploiting racism, because it has everybody talking about it, and in my case writing 2500 words about in which ESPN gets mentioned at least a dozen times.  ESPN viewership goes up, as well does it web traffic,  Don’t ever think racism isn’t good business; just ask the Jesse Jacksons and Al Sharptons of the world.  They’ve built entire careers on it.

5) The NFL Network is just a one-sport version of ESPN.

To watch the NFL Network’s coverage of the Cooper saga has been nothing short of laughable. These pointy-heads have taken every superlative in which ESPN drowned this story and turbo-charged them. My personal favorite was when of their talking hair-dos referred to Cooper’s use of the “worst possible racial slur.”

First of all, I was not aware there was a “racial slur” scoring system. How are these rankings made? Is there  a Bigot’s Poll? Are there conversations amongst the voters in that poll where they say shit like “Well, I’ve been using a lot of ‘Kike’ this week, so that’s gotta go up in the polls.”

Worse yet, who do these ass-loafs think they are to declare one slur worse than the other? Wouldn’t you think that that might be up to the guy being slurred? I’m pretty sure if you called me a “nigger,” you might just get punched in your face; likewise, I’m probably going to laugh at you if you call me a “spic” because you are too stupid to even be a good racist. The point who the fuck are a bunch of media types to start making thee types of judgements. And more importantly, why are they doing it?

I’ve already touched on the answer, and it is a simple one. Exploiting racism in the media is good business. Don’t get we wrong, I as a blogger understand all too well the power of hitting a story when it is hot, but it is a whole different story when you fan the flames to make a story hot.

About J-Dub

What your view of sports would be if you had too many concussions

15 comments on “The Riley Cooper Situation: Yet Another Exercise in the Exploitation of Racism for Profit

  1. Pingback: The Riley Cooper Situation: Yet Another Exercise in the Exploitation of Racism for Profit | Sports Blog Movement

  2. hdsnake867
    August 4, 2013

    Riley Cooper’s only transgression was that he said nigger instead of nigga as illustrated to perfection by Artie Lange.

    Like

  3. hdsnake867
    August 4, 2013

    Did you know that they’re moving on your name. Taking your name is worse than being called a name.
    http://jdubrecords.org/

    Like

    • J-Dub
      August 4, 2013

      They sent me a yarmulke and a damn good recipe for cheese blintz, so its all good.

      Like

      • hdsnake867
        August 4, 2013

        Oy Vay!

        Like

  4. I’m not talking to you.

    I was enjoying a Stephen A.-free day until this post came along.

    Like

    • J-Dub
      August 4, 2013

      Do you want to fight every one of me? We know now that’s in you Florida guys…

      Like

      • I’m a lover, not a fighter, Dub.

        You should know that by now.

        Besides, with my bad back, I shouldn’t be jumping any fences at all.

        Like

  5. Blog Surface
    August 10, 2013

    Definitely agree with your point to Riley Cooper’s importance. It just goes to show the world how much weight the “word” still has to this day. It’s sad that the incident had to ruin the beginning of the NFL season, but all has been forgotten just like we again forgot who Riley Cooper is.

    Like

    • J-Dub
      August 10, 2013

      Well, except this didn’t ruin anything, because nobody outside of the media really gave a shit. Did you notice how quickly this story died?

      Like

  6. hdsnake867
    August 10, 2013

    Let’s not forget that Riley Cooper is a minority too. In the NFL.

    Like

    • J-Dub
      August 10, 2013

      Nahhh…the NFL is chock full of dumbasses. Oh, wait, I get what you mean. Never mind.

      Like

  7. hdsnake867
    August 10, 2013

    I’ve got to reconsider calling Riley Cooper a minority. There is that social phenomena sweeping the US that has white people acting black. They’re known as “wiggers.” If you walk the walk, then you can talk the talk. Lay the blame on the media for being behind the times. Its just a theory.

    Like

  8. Pingback: What We Learned From Week One of the 2013 NFL Season | Sports Blog Movement

  9. Pingback: What We Learned: The 2015 NBA Draft | Dubsism

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